If you were like us and made your way to local Target stores Tuesday morning, you were in for a surprise, and not the awesome good kind. With dreams of zigzags and bright patterns in our heads, we merrily made our way into our local Target store to find this:
Or for those of you that prefer online shopping, this:
No bright cardigan sweaters. No cheery umbrellas. No cute pillows. No zig zagginess to be found, except for the lone few pieces we managed to find hiding on a lone shelf & in the home goods area. Our loot, which we're extremely proud to have come home with, consisted of a sprightly mug, an adorable frame, & a fun shoulder bag.
Needless to say, Target had a stellar day with sales through the roof and so much demand that their website "woofed." If you missed it here's a small sampling of what you, as well as ourselves, could have witnessed:
And being graphic designers, we have to mention the great marketing campaign! The commercials are young, hip, fun, & make Missoni seem like the cat's zig zag pajamas. The colors are spectacular & the branding is genius. Check it out for yourself & tell us how anyone can not want a piece of this action :)
You'll have to let us know if you grabbed any Missoni items, we'd love to see them!