Wednesday, September 14, 2011

Zany Zig Zags: Missoni Mania at Target

   If you were like us and made your way to local Target stores Tuesday morning, you were in for a surprise, and not the awesome good kind.  With dreams of zigzags and bright patterns in our heads, we merrily made our way into our local Target store to find this:

Or for those of you that prefer online shopping, this:

   No bright cardigan sweaters. No cheery umbrellas.  No cute pillows. No zig zagginess to be found, except for the lone few pieces we managed to find hiding on a lone shelf & in the home goods area.  Our loot, which we're extremely proud to have come home with, consisted of a sprightly mug, an adorable frame, & a fun shoulder bag.

   Needless to say, Target had a stellar day with sales through the roof and so much demand that their website "woofed."  If you missed it here's a small sampling of what you, as well as ourselves, could have witnessed:

  And being graphic designers, we have to mention the great marketing campaign!  The commercials are young, hip, fun, & make Missoni seem like the cat's zig zag pajamas.  The colors are spectacular & the branding is genius.  Check it out for yourself & tell us how anyone can not want a piece of this action :)

You'll have to let us know if you grabbed any Missoni items, we'd love to see them! 

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